The Importance of a Mobile Friendly Website

The Importance of a Mobile Friendly Website

Your website is your digital gallery, a place for people to explore your work, learn your story and get in touch with you. What a lot of people forget, however, is that most of your site visitors are actually viewing your website on their phone. If your site is not mobile friendly, they might leave your site without ever seeing your work.

Why Mobile Friendliness is Important:

• A site that looks clean on desktop but messy on mobile might give off a spammy or untrustworthy impression. 

• We have such a limited opportunity to capture the attention of an interested collector. If someone lands on your site and cannot easily navigate it, they will not stick around.

• Google favors mobile friendly websites. If you’d like to show up higher in search rankings and get more visitors through organic search, mobile optimizing your website is a big step in getting there. 

How to Make Your Site Mobile Friendly

• Use a responsive design. Most website builders like Squarespace and Wordpress offer templates that automatically adjust to any screen, auto adjusting your content to adapt from a desktop screen to a mobile screen. 

• Keep the layout simple. Make sure your text and buttons are large enough to tap easily.

• Optimize your images. Extra large file sizes can slow your loading times, and most site visitors won’t wait around. Resize your photos so your pages load quickly, without losing the visual quality of the images. 

• Test your site on different devices. If you have an iphone, ask a friend with an android to check what your site looks like on their device. Different mobile devices may display your site differently.